We’re setting the scene for plush, long-lasting fullness with this richly lathering cleanser that gently removes oil and dirt known to weigh down fine hair. Leaves strands clean with a sheen—uniquely nourished and ready for extraordinary body with a natural feel.

Rich lather gently yet thoroughly cleanses hair

Adds instant, lightweight body

The ingredients in JoiFull elevate hair, delivering an explosion of fullness along with healthy-looking, strong, shiny hair and long-lasting results.

RICE PROTEIN

Rich in amino acids, helps to strengthen and thicken hair while providing a fuller feel and visible lift to fine, limp hair.

BAMBOO EXTRACT

Fibrous and rich in silica, helps to build volume while promoting thicker, stronger, shinier strands.

LOTUS FLOWER

A prized exotic bloom full of strength-building protein, magnesium, and potassium, helps improve elasticity and gives hair a healthy appearance.

SMARTRELEASE TECHNOLOGY

Packs our triple-powered, healthy-hair ingredients inside an invisible liposome. This unique delivery system offers continuous release to the hair, protecting it against the recurring damage caused by daily styling and wear.